Ireland's World Cup play
Ireland is hoping the global sporting spotlight surrounding the World Cup will also shine on its growing sports technology industry.Enterprise Ireland, the Irish government’s trade and innovation agency, has been working to help Irish companies expand in the U.S., from sports analytics firms to the Irish company behind the natural grass used at nine World Cup stadiums. POLITICO spoke with Aidan McKenna, Enterprise Ireland’s head of U.S.
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Ireland is hoping the global sporting spotlight surrounding the World Cup will also shine on its growing sports technology industry.Enterprise Ireland, the Irish government’s trade and innovation agency, has been working to help Irish companies expand in the U.S., from sports analytics firms to the Irish company behind the natural grass used at nine World Cup stadiums. POLITICO spoke with Aidan McKenna, Enterprise Ireland’s head of U.S. operations, about Ireland’s sports tech ecosystem and how Trump administration’s trade policies have shaped the agency’s approach. This interview has been edited for length and clarity.
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- What's the story?
- Ireland is hoping the global sporting spotlight surrounding the World Cup will also shine on its growing sports technology industry.Enterprise Ireland, the Irish government’s trade and innovation agency, has been working to help Irish companies expand in the U.S., from sports analytics firms to the Irish company behind the natural grass used at nine World Cup stadiums. POLITICO spoke with Aidan McKenna, Enterprise Ireland’s head of U.S.
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- 1 outlet, average source rating 7.0/10.
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- 12m ago.
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Ireland's World Cup play
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