Bakery owner who went viral with response to critical influencer speaks out on why she defended her business
An Arizona bakery owner went viral after calling out incorrect claims an influencer made about her pastries in October after she turned down a collaboration.Jenna Leurquin, the owner of Jenna Leurquin Patisserie, known as JL Patisserie, spoke with Fox News Digital about why she made the viral video and the importance of transparency among the new trend of influencers reviewing small businesses, even offering financial incentives for marketing.JL Patisserie was opened by Leurquin, an immigrant from Belgium, in 2018, and now has three locations, two in Phoenix and one in Scottsdale.SHE DIDN’T EXIST, BUT THE MONEY DID: A REAL INFLUENCER SOUNDS THE ALARM ON AI DECEPTIONAurora Griffo, who has reviewed restaurants on her TikTok account Glamorama, (now @glamoramaaaaa); stirred some controversy that many have called "pastry gate" after her review of JL Patisserie."I do not mind spending $10 on a pastry if they are really good, but you cannot use fake-a-- ingredients," she said in the now-deleted review.Specifically criticizing the pistachio croissant, Griffo said, "That pistachio color is about as natural as my boobs, a-- and waistline."She added, "With all of that being said, I think if you stay away from the expensive ingredients, like deez nuts, you can definitely enjoy delicious, rich pastry here." Griffo's review did not initially go viral, but it caught the eye of the bakery owner.Leurquin expressed respect for different opinions. She felt the need to address the claims to defend her bakery, in a TikTok that now has over 73 million views.Leurquin explained to Fox News Digital why she responded.
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An Arizona bakery owner went viral after calling out incorrect claims an influencer made about her pastries in October after she turned down a collaboration.Jenna Leurquin, the owner of Jenna Leurquin Patisserie, known as JL Patisserie, spoke with Fox News Digital about why she made the viral video and the importance of transparency among the new trend of influencers reviewing small businesses, even offering financial incentives for marketing.JL Patisserie was opened by Leurquin, an immigrant from Belgium, in 2018, and now has three locations, two in Phoenix and one in Scottsdale.SHE DIDN’T EXIST, BUT THE MONEY DID: A REAL INFLUENCER SOUNDS THE ALARM ON AI DECEPTIONAurora Griffo, who has reviewed restaurants on her TikTok account Glamorama, (now @glamoramaaaaa); stirred some controversy that many have called "pastry gate" after her review of JL Patisserie."I do not mind spending $10 on a pastry if they are really good, but you cannot use fake-a-- ingredients," she said in the now-deleted review.Specifically criticizing the pistachio croissant, Griffo said, "That pistachio color is about as natural as my boobs, a-- and waistline."She added, "With all of that being said, I think if you stay away from the expensive ingredients, like deez nuts, you can definitely enjoy delicious, rich pastry here." Griffo's review did not initially go viral, but it caught the eye of the bakery owner.Leurquin expressed respect for different opinions. She felt the need to address the claims to defend her bakery, in a TikTok that now has over 73 million views.Leurquin explained to Fox News Digital why she responded. "So it felt that this video misrepresented our business, our culture and really what we are passionate about and what we really work hard to do. We really pride ourselves in the methods and like the artisanal methods of making everything that we make, all of our croissants, all our breads, our sourdough."Leurquin hit back on the false ingredients claim in the video, sharing that most of the ingredients are imported from Europe."It felt the review specifically tried to hurt us because she didn't get what she wanted, she said.
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- An Arizona bakery owner went viral after calling out incorrect claims an influencer made about her pastries in October after she turned down a collaboration.Jenna Leurquin, the owner of Jenna Leurquin Patisserie, known as JL Patisserie, spoke with Fox News Digital about why she made the viral video and the importance of transparency among the new trend of influencers reviewing small businesses, even offering financial incentives for marketing.JL Patisserie was opened by Leurquin, an immigrant from Belgium, in 2018, and now has three locations, two in Phoenix and one in Scottsdale.SHE DIDN’T EXIST, BUT THE MONEY DID: A REAL INFLUENCER SOUNDS THE ALARM ON AI DECEPTIONAurora Griffo, who has reviewed restaurants on her TikTok account Glamorama, (now @glamoramaaaaa); stirred some controversy that many have called "pastry gate" after her review of JL Patisserie."I do not mind spending $10 on a pastry if they are really good, but you cannot use fake-a-- ingredients," she said in the now-deleted review.Specifically criticizing the pistachio croissant, Griffo said, "That pistachio color is about as natural as my boobs, a-- and waistline."She added, "With all of that being said, I think if you stay away from the expensive ingredients, like deez nuts, you can definitely enjoy delicious, rich pastry here." Griffo's review did not initially go viral, but it caught the eye of the bakery owner.Leurquin expressed respect for different opinions. She felt the need to address the claims to defend her bakery, in a TikTok that now has over 73 million views.Leurquin explained to Fox News Digital why she responded.
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Bakery owner who went viral with response to critical influencer speaks out on why she defended her business
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